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Heelium is positioning itself to compete with Decathlon in India's rapidly expanding activewear market. As consumer demand for fitness apparel surges, Heelium aims to leverage innovative strategies to capture market share and establish a strong presence against established players like Decathlon.
The MarketingPulse and eTailingPulse conferences, held by the Hong Kong Trade Development Council, attracted over 1,600 industry professionals from 22 countries, focusing on evolving marketing and e-commerce trends. Key discussions included the role of data and AI, the ASEAN market potential, and strategies targeting Gen Z consumers in Mainland China. The event featured insights from 80 international leaders and facilitated over 160 business matching meetings, enhancing networking opportunities within the industry.
Sonam Kapoor and her husband Anand Ahuja's Bhaane Group have acquired Mumbai's iconic music store, Rhythm House, for Rs 47.84 crore ($5.7 million). The store, which closed in 2018 after its previous owner defaulted on loans, marks the end of an era for music lovers who cherished physical media. The sale was overseen by a resolution professional appointed by the Indian bankruptcy court.
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heelium challenges decathlon in india's booming activewear market
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sonam kapoor acquires iconic mumbai music store rhythm house for 5.7 million
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04:32 23.10.2024
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